COMPANY HISTORYThe Smooth Fitness Story
Smooth Fitness company history began as a Philadelphia-based group of retail fitness stores in 1984. In 1996, as the Internet grew in popularity, Smooth saw an opportunity to become the first fitness company to market its products online. It was a bold move at the time, but it succeeded in making Smooth the leading brand of treadmills and elliptical trainers on the Internet. Today, more than 90% of our sales are online.
Growing through customer satisfaction
Smooth not only survived the Dot-com Crash, our unique business model enabled us to continue growing by offering the fitness consumer benefits that more traditional companies couldn’t equal.
For example, we offer stronger warranty coverage. While some other fitness equipment brands permit consumers the convenience of online shopping, they may also require purchases to be made through regional retailers. This restriction does not only add cost and state taxes to the purchase price, it may also allow retailers to impose added limitations on warranty coverage.
In contrast, every piece of Smooth Fitness equipment you buy online can be ordered with the assurance of knowing that it comes with one of the industry’s strongest warranties, as well as a 30-day money-back satisfaction guarantee, all backed by an extensive nationwide network of certified technicians, and a professional service group ready to answer your questions by phone or email.
You pay no retail markup. Smooth ships directly to you from our manufacturing facilities. This means you save up to 50% versus other exercise equipment resellers.
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